Hello, this is Chris.
Visual
Graphic
Illustrative
Brand
Adaptive
UX/UI
Visual
Designer
I craft designs that feel authentic, combining experience with deep research, cultural awareness and meaningful detail to create visuals and experiences that truly resonate.

Expertise
Strategy & Concept
Brand Analysis & Visual Audits
Moodboarding & Art Direction
User Research & Personas
Design Thinking Methods
Visual Design
Logo & Brand Identity
Graphic & Editorial Design
UI Design for Web & Apps
Illustration & Iconography
Production
Packaging & Print Production
Prototyping
Photography & Retouching
Animated Assets & Interactions
Creative Consulting
Art Direction
Design Workshops
Creative Collaboration
Ongoing Brand Support
Showcase
Fashion & Apparel
Illustration
UX & UI
Graphic Design
A curated look at selected artworks from my textile and apparel design archive – featuring graphic prints, seamless patterns, and bold compositions developed for streetwear, activewear, and lifestyle brands.
Several of these designs have proven to be high-performing, revenue-driving graphics in commercial collections.









* Artworks created by Chris Paff for EMP Merchandising HGmbH, 2013 – 2024 – Artworks and Photos courtesy of EMP Merchandising HGmbH, www.emp.de
Selected UX Projects
Tools & Workflows
Visual & Graphic Design
• Figma
• Adobe Photoshop (and alternatives)
• Adobe Illustrator (and alternatives)
• Adobe InDesign (and alternatives)
• Procreate
• Clip Studio Paint
• Framer
Motion & Editing
• Adobe After Effects
• Final Cut Pro
• Davinci Resolve
• Apple Motion
3D & Visualization
• Maxon Cinema 4D
• Blender
Exploration & AI
• Midjourney
• AI-assisted workflows
• Custom prompts & ideation tools
• Claude, GPT, Qwen, Mistral & local LLMs
Playground & Experiments*
• SideFX Houdini (mainly Particle Systems, Vellum)
• Unreal Engine 5 (mainly Virtual Production Environments)
• Autodesk Fusion360
* hobbyist approach – might not be ready for a production environment
What others say

Christin
Head of Design
EMP
“Chris demonstrated an outstanding combination of creativity, technical know-how, and market insight, consistently delivering high-impact collections tailored to fan communities and current trends.”

Nils
Director of Licensing & Design
EMP
“From day one, Chris brought our brands to life with bold ideas and sharp instincts that turned it into one of our strongest performers.”

Nico
CPO
EMP
“Chris made a lasting impact on our private labels – especially Rock Rebel, where his creative direction played a key role in the brand’s commercial success.”
Get in touch
Let’s talk ideas, design, or opportunities. The conversation starts here.